Plaza Lane Optometry

Optometry Clinics
5.0 / 5.0
Address
1537 Pacific Ave Ste 100, Santa Cruz, CA, 95060
Phone
831-515-3976
Website
www.localeyecare.com/localcom/plaza-lane-optometry-santa-cruz-california.html
Hours
Mo 10:00-19:00, Tu 09:30-17:30, We 10:00-19:00, Th-Fr 08:30-17:30, Sa 09:00-16:00
Updated
May 5, 2026

About

Dr. David Farberow graduated from Illinois College of Optometry in 1980, and Dr. Curtis Simmons graduated from UC Berkeley in 1982. Both Dr. Farberow and Simmons had solo practices for the earlier years of their careers, and in 1995, they opened Plaza Lane Optometry in downtown Santa Cruz, on Pacific Avenue. Both Drs. have served as president of the Monterey Bay Optometric Society, both Drs. give back to the community in many ways, Dr. Farberow promoted vision care both through his Lions Club, and also throught the Vista Center, which provides eyecare for the less fortunate. He has been president of both of these organizations. Dr Simmons is a past president of the Santa Cruz Kiwanis Club and spent ten years on the Board of Directors of Shakespeare Santa Cruz. He is an active member of First Congregational Church of Santa Cruz, and has volunteered at the local jail for a number of years providing comfort and compassion, and hope to inmates. Both Dr Farberow and Simmons believe that the best way to continue to grow their practice is by providing the best possible care, along with the most current technologies. They treat their patients with respect and careful attentiveness to their needs. They and their staff help you to look and see your best.

Review

Want to look great and see your very best? Plaza Lane is it. My glasses are wonderful--I am in the "need reading glasses" category, and am pleased to wear them everyday now and so comfortable and get lots of compliments. Place to go for professional help with your eyes and wonderful advice on glasses and contact lenses. Help is here. The best!

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